August 26, 2025
Product#112 — A formula for building effective AI agents
As AI capabilities explode, founders are rushing to build agents for everything. That's a mistake.
August 12, 2025
Product#105 — The founder's guide to fine-tuning LLMs with Unsloth
Fine-tuning an LLM customizes its behavior, enhances + injects knowledge, and optimizes performance for domains/specific tasks.
July 25, 2025
Product#96 — Mastra or: How to build AI agents, applications, and features quickly
Prototype and productionize AI features with a modern JavaScript stack so you can focus on shipping AI features, not boilerplate.
June 9, 2025
Product#79 — Open-source LLM models vs. closed-source LLM models
Open-source AI models are crushing closed-source competitors on cost and performance for everyday business tasks.
June 7, 2025
Product#78 — Prompt engineering for programmers
AI coding assistants are essential for startup speed – but founders need to invest in learning how to prompt them effectively.
June 5, 2025
Product#77 — What is (and isn't) Jobs to be Done?
As Jobs to be Done has exploded in popularity, two main – and incompatible – interpretations have emerged.
April 16, 2025
Product#55 — Finding B2B product-market fit (Part II)
B2B PMF is a survival game. Master its 5 levels—from problem validation to paying customers.
April 13, 2025
Product#54 — Structuring B2B Marketplaces
Choosing your B2B marketplace structure—internal unit, spinoff, or startup—is a critical early decision impacting everything.
March 15, 2025
Product#44 — How "Reverse RAG" eliminates healthcare hallucinations
Mayo Clinic's innovative "Reverse RAG" approach nearly eliminates AI hallucinations in healthcare.
December 9, 2024
Product#36 — 4 principles for building truly useful AI products
As AI models evolve at breakneck speed, founders need a new playbook.
May 21, 2024
Product#22 — Effective survey design for startups
Write surveys that engage users, boost your brand, and deliver insights.
April 15, 2024
Product#20 — 7 Powers
What's your moat? Hamilton Helmer's framework identifies 7 strategic advantages that create enduring business value.
April 9, 2024
Product#19 — Finding B2B product-market fit through the 5 P's
Most B2B startups fail to find product-market fit, but a framework of 5 P's can dramatically increase success rates.
November 1, 2023
Product#4 — Prompting engineering: The Basics
Five evidence-backed prompt engineering techniques that deliver 80% of the value at 20% of the effort for AI-powered startups.
October 12, 2023
Product#2 — Unlock customer insights with Jobs To Be Done
JTBD helps founders understand why customers really buy products, leading to better product decisions.
Strategic messaging isn't marketing fluff—it's the difference between burning cash on ads or sales efforts that don't convert and building a growth engine that scales.